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CPGjobs partners with American
Herbal Products Association

CPGjobs has launched a new online recruiting partnership with the American Herbal Products Association, the leading trade group representing the fast-growing herbal products industry. AHPA's “CPGjoblist powered” job board is now online at www.ahpa.org.

“The AHPA Job Board’s unique focus on herb-related career opportunities has always made it a valuable resource for job hunters,” said AHPA President Michael McGuffin. “Partnering with CPGjobs allows us to enhance our distinctive offering among the numerous job boards in the industry while providing users with a more robust and far-reaching platform.”

The partnership with AHPA is the second agreement with an industry association announced by CPGjobs in recent weeks. Last month the company launched a new job site with the Network of Executive Women, the consumer products and retail industry’s largest diversity organization.

CPGjobs President Michael Carrillo said, “This affiliation further cements our relationship with the consumer packaged goods industry and provides AHPA members with an expanded pipeline of diverse candidates and new online functions and features.”

The American Herbal Products Association is the only national trade association devoted to herbal issues. Representing the core of the botanical trade -- including growers, processors, manufacturers and marketers of herbal products -- its mission is to promote the responsible commerce of herbal products.

The association partnerships are “examples of how CPGjobs is working with industry groups to expand our candidate referral networks, lift our profile within the communities we serve, and build stronger relationships with the employers we represent,” Carrillo said. “We look forward to helping other organizations expand their services in the same way that we are now helping AHPA.” He said that “when you combine the pipeline and technology of CPGjobs with the strong relationships that associations like AHPA and NEW have with their members, you create a very powerful online recruiting tool.”

A growing network

In addition to partnerships within the industry, CPGjobs has developed new alliances with some of the nation’s top recruiting companies. “The purpose of these partnerships is to plug our CPGjoblist job sites into recruiting channels outside the industry and ensure that our clients reach every qualified candidate,” Carrillo said. The company’s recent recruiting partnerships include:

DirversityJobs.com the premier job board for diversity, provides users with hundreds of thousands of the most current jobs from employers dedicated to workplace diversity. In partnership with LatPro.com, DiversityJobs.com allows visitors to easily search, browse, and apply to the most current and up to date jobs from employers dedicated to achieving a diverse workforce

nowHire.com ”This recruiting technology service provider offers extensive experience and insight into human capital management,” Carrillo said. “By working with them we can help create a sustainable competitive edge for clients seeking measurable results in recruitment.” Like CPGjobs, nowHIRE “understands the importance of ROI in recruiting technology,” Carrillo said.

Indeed.com CPGjoblist jobs are part of the Indeed.com jobsite network, which aggregates more than a million jobs a week from employers, newspapers, associations, corporate career pages and other job sites. The Indeed partnership helps ensure that your job posting connects with as many candidates as possible and helps provide a core foundation for CPGjoblist client’s positions.”

TopUSAjobs.com “When it comes to finding qualified candidates, it’s about quality not quantity,” Carrillo says, “but it takes a lot of panning to find the gold.” TopUSAjobs.com is one of CPGjoblist’s most important feeder sites, he says. “Select any of our top categories---sales, marketing, research and category management in particular--then type in the search term 'CPG.’ You will be amazed by the high number of active high-quality CPGjoblist jobs found on TopUSAjobs.com.”

Diversity dividend

The firm’s new strategic partnerships provide a diversity dividend by helping CPGjobs broaden its candidate base, Carrillo said. “There is a growing understanding of the importance of diversity within the consumer packaged goods industry. Diverse leadership helps our clients reach multicultural markets and manage multicultural workforces,” he observed, “and partnerships with industry associations helps us strengthen our bond with these high-value candidates.”

In addition to powering the group’s Job Bank, CPGjobs is a corporate sponsor of the Network of Executive Women. The firm is also a member of the National Society of Hispanic MBAs, the National Black MBA Association, and the Society of Human Resource Management and a founding member of the California Diversity Council.

Founded in 1999, CPGjobs is the consumer packaged goods industry’s leading recruiting resource, combining high technology with personal networking and support. More than one hundred top corporations use CPGjobs and its CPGjoblist websites, including ACNielsen, Boston Beer Company, Clorox, Daymon Worldwide, Hershey Foods, Kimberly Clark, Miller Brewing, Nestl USA, Newell Rubbermaid, Sara Lee, Unilever and the Walt Disney Company.

For more information on how CPGjobs strategic partnerships can benefit you, contact Tami Page at (626) 535-0143.

Michael Carrillo is president of CPGjobs, the CPG industry’s leading candidate recruiting service for employers and recruiting agencies. You may contact him at Michael@CPGjobs.com or call (626) 535-0143.

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