|
|
COVER STORY
Diversity: Right reasons
to do the right thing
 First in a two-part series
Everyone talks about diversity. But genuine progress on the advancement of women and people of color in the consumer packaged goods industry has been slow.
Consider these facts reported by the Network of Executive Women: While three-quarters of the American population and nearly two-thirds of the nation’s workforce is comprised of women and ethnic minorities, women comprise just 19 percent of senior management positions, while people of color hold only 16.7 percent of these key management roles.
MORE
JUNE SWEET DEAL Discover the latest innovation in hiring from CPGjoblist. Our new Unlimited Subscription Service offers unlimited jobs for a flat monthly fee. It’s a simple and cost-effective way to extend our support throughout your organization. Call Michael Carrillo at 626 535-0143 to claim your sweet deal. Sergio Montalvo  Marketing/Advertising
Houston
EXPERIENCE
International executive with experience on both agency and client sides and a proven success record in building sales and brand equity. Senior roles in blue chip agencies such as McCann-Erickson, J. Walter Thompson, and Benton & Bowles, working with Procter & Gamble, Coca-Cola, Nestl, Kodak, L’Oreal, S.C. Johnson, Johnson & Johnson, Allied Domecq, H.J. Heinz, Grupo Bimbo and Jugos Del Valle. Excellent conceptual and communications skills that translate into award-winning, profitable strategies.
CAREER HIGHLIGHTS
Successfully repositioned the Del Valle Juice Brand in Mexico, helping establish an aggressive distribution strategy that led to first place and 24.8 percent share. Launched product in Brazil and helped it reach first place with 32.6 percent share. Assigned to manage multimillion dollar P&G account, devised and implemented new strategies that raised Ariel detergent brand to reach one million cases in sales; repositioned the Camay brand and took it from a three-year market share loss to significant turnaround.
RECENT POSITION
Mexilink Incorporated
Marketing Director, 2005
EDUCATION
Bachelor of International Management, Thunderbird Graduate School
IN HIS OWN WORDS
"Marketing and advertising are my passion. I seek a job that will challenge my abilities to reach the consumer and create results. I search for the concept that pulls the consumer's strings and makes it relevant to their lives. I lead the team to get results, ensuring that the work product and media enhances these concepts and is reflected in the bottom line."
CPGJOBLIST APPRAISAL
"Sergio Montalvo is an top-level marketing and advertising executive with a passion for his craft. He has vast experience as both a client and agency executive and a proven track record building brands and market share at some of the world's leading consumer brands both internationally and domestically. He is an outstanding marketer, an experienced executive and a sterling candidate."
Posted 6/5/05 by CPGjoblist. Contact Michael Carrillo for a free referral to this candidate, (626) 535-0143.
Complete Dossier | Email Dossier | More Candidate Closeups
|
NOTES
from the revolution
WELCOME ABOARD: CPGjoblist welcomes the following companies to its growing roster of employers: Dawn Food Products, Eastman Outdoors, Home Products International, POM Wonderful and Time, Inc. For a complete roster of CPGjoblist clients visit CPGjoblist.com.
BIG BOX GETS BIGGER: Electronics, home improvement and discount stores were the big winners in the retail sales derby last year. The National Retail Federation reported that 2005 retail sales increased 6.1 percent overall last year. Retailers promoted the holiday season earlier and attracted consumers into stores with steep discounts. A slowdown in the housing market, coupled with soaring gas prices, have some analysts predicting a significant downturn in consumer spending this year. The NRF forecasts a retail sales increase of 4.7 percent this year, less than 2005.
HISPANIC MARKET HOT: U.S. Hispanics are not just the fastest-growing population segment, they go grocery shopping three times as often as non-Hispanics and spend 43 percent more per household on food than non-Hispanics, according to the Food Marketing Institute. A new study by CPGjoblist client Unilever says that Hispanic consumers shop much like the general market but have more complaints about their retail experiences in supermarkets, drugstores and other outlets. The research is based on diaries and shopping receipts from New York, Los Angeles, Houston and Miami.
RETAIL ROUNDUP: Winn-Dixie has won court approval to sell 29 supermarkets in Florida and the Bahamas. Upon completion of the deal, Winn-Dixie will operate 538 stores in Florida, Alabama, Georgia, Mississippi, and Louisiana, including 10 that remain closed as a result of Hurricane Katrina. In related news, Associated Grocers of Florida upped its bid for Winn-Dixie's Pompano Beach, Fla., distribution center to $51 millionThe FT reports that Tesco PLC is quietly preparing to enter the U.S. market. Citing new job ads and real estate sources, the paper says the new U.S. chain will be called "Tesco Fresh & Easy," and that Los Angeles and Phoenix will likely see the first stores Target will increase food capacity at 50 to 75 general merchandise stores by year's end, Supermarket News reportsWal-Mart is opening six new and expanded Supercenters in Ohio.
MARK YOUR CALENDARS: For the RCI Confectioner’s Convention & Expo, June 22-26 in Hershey, Penn; the American Frozen Food Institute’s Distribution and Logistics Conference, June 25-27 in Las Vegas; NASFT International Fancy Food & Confection Show, July 9-11 in New York; GMA Unsaleables Conference, July 12-14 in Charleston, S.C.; the IDFA Sales & Marketing Conference, July 23-24 in Naples, Fla.; Stagnito's New Products Conference, Sept. 6-8, in Chicago; American Wholesale Marketers Association Distribution Summit, Sept. 11-14 in Las Vegas; and the Network of Executive Women's Leadership Summit, Sept. 11-12 in Dallas. See CPGjoblist’s Calendar for more events and updates.
ON THE MOVE: A leadership team has been named to head MeadWestvaco'snew packaging resources group: Sutton Baldwin will be vice president of human resources; Brian Chambon, vice president of business transformation; Jeff Jensen, vice president of operations; Charlie Johnson, vice president of global lines; Nick Kern, vice president of product development and technical sales service; Frank Oliveri, vice president of marketing and business development; Dave Reinhart, vice president of commercial operations; and Thomas Dalgleish, vice president of supply chainMarsh has named Danny O'Malia chief customer officer for Marsh Supermarkets, LoBill Foods, Arthur's Fresh Market and O'MaliaSend your company news to editor@cpgjoblist.com
MORE NEWS
|
