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COVER STORY
CPGjobs gets diversity ideas,
connections during outreach
Meet CPGjobs at Clorox diversity meeting
November 16 in San Francisco
Recruiters and executives from CPGjobs will attend the Clorox 2007 Engineering & Technology Diversity Summit November 16 at St. Regis Hotel in San Francisco. To set up a meeting during the conference, contact Tami Page at (626) 535-0143. More photos.
Executives from CPGjobs have returned from a series of road trips “better connected and better able to help our clients build the diverse workforces needed to lead their companies.”
“Budgeting season is a good time to secure the resources you need to recruit the industry’s top talent,” company President Michael Carrillo says. “Many companies rely on CPGjobs to augment their own diversity efforts and ensure extra diligence throughout the hiring process. We provide employers with diverse talent pools and multiple layers of third-party support.” Ethnic minorities comprise 18 to 20 percent the firm’s candidates, he noted.
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HIRES GUARANTEED!CPGjobs new guaranteed hire packages take the guesswork out of recruiting. You get unlimited job postings--and guaranteed hires. Buy multiple hire packages and pay even less. Call Michael Carrillo at (626) 535-0143 to claim your sweet deal. Hui-Wen (Catherine) Hsin  Category Management
Marketing Research/Consumer Insights
Madison, WI
EXPERIENCE
Proven skills and professional experience, including category management, quantitative/statistical analysis, marketing research, consumer research/behavior and strategic planning. Proficient in MS Office programs and sales analytic software, including IRI, Xlerate, Spectra, Space Planning, AdView, and Analyst Work Station. Knowledge of SAS and SPSS. Fluent in English and Chinese; strong communications skills -- written, verbal, interpersonal and presentation.
CAREER HIGHLIGHTS
Served in series of progressively responsible positions at Mars Snackfood US for five years starting in 2002. Provided category management support, business and competitive analysis; problem identification and solving; and category review and planning. Comprehensive analysis for Hershey’s Limited Edition candy was well received by senior management and widely used by other Consumer Solutions associates. Received "Spot Award" in 2003 for excellent performance. Also served as analyst for GE Financial Assurance.
RECENT POSITION
Direct Mail Channel B2B Quantitative Analyst
CUNA Mutual Group, 2007-present
EDUCATION
MS, MBA equivalent, Northwestern University
IN HER OWN WORDS
“My personal and past work experiences reinforce my passion in marketing research/consumer insights and category/product management. My goal is to work for a CPG employer (in the Madison, Wisc., area) where I can utilize my skills to help businesses connect with shoppers by identifying customers’ needs and make a direct impact on decision-making and strategy development.”
CPGJOBS APPRAISAL
“Catherine’s professional experiences have allowed her to demonstrate and develop communication, teamwork and problem-solving skills. Her background and experience will make her a valuable member of any future industry employer.”
Posted 10/31/07 by CPGjobs. Contact Michael Carrillo for a free referral to this candidate, (626) 535-0143.
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NOTES
from the revolution
CLOROX DIVERSITY DETAILS: CPGjobs will join diversity organizations, candidates and employers at the 2007 Engineering & Technology Diversity Summit November 16 in San Francisco. “CPGjobs is honored to participate in this prestigious event, and we thank Clorox for inviting us,” said Michael Carrillo, president of CPGjobs. “This diversity conference is a great opportunity for us to make connections for our candidates and clients,” he said. The recruiting services firm represents more than 100 consumer packaged goods companies. Carrillo and Tami Page, the company’s vice president of sales, will represent CPGjobs. The event, organized by Clorox, includes a coalition of employers and professional organizations. It will be held at the St. Regis Hotel on Nov. 16 from 2 p.m. to 5:30 p.m.
WELCOME ABOARD: CPGjobs welcomes Elizabeth Arden, Kraft Foods, Promo Point Marketing, Target Stores and the United States Playing Card Company to its growing roster of CPG clients. For the complete list visit CPGjobs.
$64 BILLION DOLLAR QUESTION: A new study reported by Hunt-Scanlon’s Diversity Newswire reveals that workplace unfairness costs U.S. employers an estimated $64 billion per year in turnover of managers and professionals, in addition to costs from decreased sales of products and services and damaged employer reputation. "The Corporate Leavers Survey," conducted by the Level Playing Field Institute and sponsored by Korn/Ferry International, finds that each year more than 2 million professionals and managers leave their corporate employers due solely to workplace unfairness. According to the survey, people of color are three times more likely and gays and lesbians are twice as likely as heterosexual Caucasian males to have left their jobs due solely to workplace unfairness. The behaviors most likely to prompt someone to quit were: "being asked to attend more recruiting or community events" based on their race, gender, religion or sexual orientation (16 percent), "being passed over for a promotion" (15 percent) and "being compared to a terrorist" (19 percent). Although the actual incidence rate of being compared to a terrorist was small (2 percent), when it did occur, it had was one of the behaviors most frequently associated with a decision to quit.
MARK YOUR CALENDARS: For the National Association of Convenience Stores, Nov. 6-9 in Atlanta; the PLMA Private Label Trade Show, Nov. 11-13 in Rosemont, Ill.; the Complementary and Natural Healthcare Expo, November 10-12 in Los Angeles, and the New York Home Textiles Market Week, Jan. 31-Feb. 7 in New York. See CPGjob’s Calendar for more events and updates.
ON THE MOVE: Gregg Tanner, senior vice president of global operations at The Hershey Co., is leaving the company at the end of October. Tanner is the third high-level Hershey executive whose departure has been announced in the past two months. Several weeks ago Richard Lenny, Hershey's CEO since March 2001 announced he will retire at the end of the year. In August, Christopher Baldwin, senior vice president and president of Hershey's North American Commercial Group, left the company to rejoin his former employer as president of Kraft Foods U.S. snacks and cereals operationsMolson Coors Brewing Co. has named Peter Swinburn president and chief executive officer of Coors Brewing Co. Swinburn is currently chief executive officer of Coors Brewers Ltd., Molson Coors' European and Asian business unit. Mark Hunter, current chief commercial officer of Molson Canada will take his place...Coca-Cola Enterprises has hired Steve Cahillane as president of the European Group, replacing Shaun Higgins. Cahillane was formerly chief commercial officer for InBev. Send your company news to editor@CPGjoblist.com
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