FEATURED CANDIDATE

Terry Marco Garcia

Expert Marketing, Product Development and Sales Professional
Denver, North Carolina (Charlotte Metro Area)

EXPERIENCE

Terry is an accomplished marketing manager with a history of success building strong brands across the home furnishings, gift and entertainment industries. Her extensive product development experience and results-oriented focus coupled with solid business development and operations skills have driven the success of multiple line introductions and exceptional relationships with some of the world’s leading retailers. Terry also has extensive brand licensing experience and has a strong history of accomplishment directing licensed programs from contract negotiation through product development, sell-through and launch.

CAREER HIGHLIGHTS

As Marketing-Brand Manager for Royal Doulton USA, Terry was responsible for creating and maintaining the brand strategy for the Royal Albert and Minton brands. In this position she developed and introduced more than 100 new products annually and led the company’s most successful new product launch in decades, generating record breaking initial sales and increasing sales at key accounts 25% in one year. As the Product Development and Sales Manager at Bill Blass Home, Terry generated $500K in sales over six months for the company’s licensed breast cancer awareness product line. As the Director of Marketing for The Singing Machine Company, she was responsible for the marketing and licensing departments as well as the music division for the #1 karaoke machine manufacturer in the U.S. In this position she established the company’s first marketing and licensing departments and was instrumental in driving a significant sales increase ($5M to $100M) over 5 years, obtaining licenses for music and machines with MTV, Nickelodeon, Hard Rock Academy and Motown. Serving as Marketing Manager for Monogram International, Inc., Terry directed the development and marketing of licensed products to the gift and mass-market channels, working with such licensors as Disney and Warner Brothers and developing the company’s first stationary product, generating over $5M in the first year.

RECENT POSITIONS

Marketing/Brand Manager
Royal Doulton USA 2005 - 2008

Product Development & Sales Manager
Bill Blass Home Decor 2004 - 2005

Director of Marketing
The Singing Company, Inc. 1998 - 2003

Marketing Manager
Monogram International 1996 - 1998

EDUCATION

Masters in Business Administration, Nova Southeastern University, Fort Lauderdale, FL
Bachelor of Science, Marketing, Montclair State University, Upper Montclair, NJ

PERSONAL

Terry is married with 2 dogs and 3 cats. An avid water sports enthusiast, she enjoys boating and water skiing on beautiful Lake Norman near Charlotte, North Carolina. Terry travels, reads, scuba dives, and involves herself with volunteer work within her church and community.

IN HER OWN WORDS

“I am looking for an opportunity to take my experience to an organization, large or small, that challenges me and helps me grow while at the same time allows me to assist in growing the company. My multi-faceted experience allows me the flexibility to assist companies in more than just one area. I'm a diverse candidate able to contribute a variety of talents and want the chance to do so. Creating product ideas, developing them and marketing and selling them is very exciting to me. I look forward to my next adventure.”

CPGJOBS APPRAISAL

Terry’s strong history of building profitable branded programs and her extensive multi-channel business development experience makes her an excellent addition to your product development or marketing team. She is a solid producer with a proven knack for developing innovative solutions and identifying and exploiting new market opportunities. An experienced relationship builder with an impressive professional network, Terry will be a valued asset in the toughest of markets.

Posted 7/14/09 by CPGjoblist. For a free referral to this candidate, call (626) 535-0143.

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