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COVER STORY
Degrees of experience:
The upside of non-grads
Not long ago, ads for sales and marketing executives used to ask for a college degree “or equivalent experience.” No longer. Today, bachelor’s degrees are a minimum requirement for almost any sales or management job, and advanced degrees are increasingly demanded for even mid-level positions.
But few hiring authorities or HR professionals stop to ask themselves if this trend is good for business or producing a better trained and more diverse workforce.
“We are losing valuable experience by automatically rejecting non-college graduates,” says Michael Carrillo of CPGjoblist. “The career track that used to promote the route driver, mail clerk or administrative assistant to management has virtually disappeared.”
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FEBRUARY SWEET DEALBuy an advance pack of 12 job listings (pre-screened or qualified) and receive your 13th listing FREE -- a value of up to $2,500. Call Michael Carrillo at (626) 535-0143 to claim your sweet deal. PHILLIP J. BALL PHILLIP J. BALL
Sales / Sales Management
Cincinnati, OH
EXPERIENCE
Extensive experience in national account management, sales management, food broker management, sales training and strategic planning with the Digital, Film and Imaging Systems Division of the Eastman Kodak Company. Respected leader with proven ability to motivate sales teams.
RECENT POSITION
Regional Broker Manager, Digital Film & Imaging
(Wal-Mart Team)
Eastman Kodak Co., 2003-present
CAREER HIGHLIGHTS
Top-tier sales management professional with a proven record of accomplishment in the consumer packaged goods industry. Successful history of exceeding revenue objectives, increasing market share and driving new items to market.
IN HIS OWN WORDS
“I am looking for sales management opportunities that capitalize on my extensive background emphasizing key customer relationships, management skills and customer marketing.”
Complete Dossier | Email Dossier | More Candidate Closeups
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NOTES
from the revolution
CPGjoblist consolidates its position as the consumer packaged goods industry’s No.1 employer resource with these new clients:
Advantage Sales and Marketing, LLC,
Hylands, the
Coca-Cola Company,
B Direct Retail,
Frankford Candy,
Del Labs,
Hatfield Quality Meats,
Hershey Foods Corporation, and
Warner Bros. Entertainment. Welcome aboard!
Hershey Foods has enlisted Sunday’s Superbowl quarterbacks in a $1 million consumer promotion. Hershey's Big Showdown challenged consumers to pick the game’s winning quarterback New England’s Tom Brady representing Hershey’s Milk Chocolate Bars, or Philadelphia’s Donovan McNabb pitching for Reese’s Peanut Butter Cups -- and guess their final yardage. Entrants who made accurate predications will share the $1 million dollar fantasy prize. "We're thrilled to team Hershey's and Reese's, two of the country's favorite chocolate brands, with two of football's great quarterbacks," said Tom Hernquist, Hershey Foods senior vice president and chief marketing officer.
Bread is good for you, according to new U.S. Dietary Guidelines issued by the Federal government. Sara Lee Bakery Group is touting the new guidelines on a special website called Bread Rules “dedicated to providing consumers and others with straightforward, no-nonsense information about the healthfulness and nutrition of bread.”
Coca-Cola and Minute Maid Premium Heart Wise, the only orange juice clinically shown to help reduce cholesterol, are partnering with WomenHeart: The National Coalition for Women with Heart Disease, to raise awareness and funds for women’s heart health. During the month of February, ten cents from each purchase of specially marked Minute Maid Premium Heart Wise Orange Juice cartons will be donated to WomenHeart, up to $100,000.
MARK YOUR CALENDARS: For the National Assn. of Convenience Stores Leadership Assembly, March 6-9 in Palm BeachFood Marketing Institute Annual Business Conference, March 3-6, in OrlandoExecutive Conference of the Consumer Healthcare Products Assn., March 9-12 in Aventura, Fla. ...American Bakers Assn. Annual Convention, March 20-23, in Orlandoand the Take Me 2 Tea Expo, March 21-23, in Las Vegas. See CPGjoblist’s Calendar for updates.
PEOPLE IN THE NEWS: The Grocery Manufacturers of America has named Monica Gonzalez director of scientific and regulatory policy. She was formerly a regulatory manager at McCormick & CompanySimon Turner will direct the CPG practice at Wunderman. Turner was marketing director for Mars, Inc.’s Uncle Ben brand
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