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CPGJOBLIST
CANDIDATE DOSSIER
Kenneth S. Kandall
Marketing Management
Montvale, NJ
EXPERIENCE
Extensive experience in managing all aspects of commercial activities for leading national brands, including product and category management, budget administration, merchandising, product planning/development, trade marketing, trade and consumer advertising, forecasting, competitive analysis, strategic planning and marketing communications. Broad experience in supervising agency relations. Respected leader with proven ability to enroll others, quickly synthesize information, and identify key strategic elements.
RECENT POSITIONS
Director of Marketing
T-Fal Corporation, 2002-2004
Director of Marketing
Krups North America, 2000-2002
Brand Manager, Coffee and Espresso Products
Krups North America, 1999-2000
Product Marketing Manager, Business Products Group
Sharp Electronics Corporation, 1996-1999
CAREER HIGHLIGHTS
Oversaw all commercial activities for two of the nation’s leading housewares brands. Successfully initiated JDA with Proctor & Gamble for development of single-serve coffee initiative (now marketed as Home Café). Lead process to successfully double retail shelf space at Target, generating an incremental $12-14 million in annual revenues. Expanded distribution into new channels producing 10 percent growth in top-line sales. Supervised creation of direct-response infomercial with leading national retailer generating $2 million in incremental sell-in and successfully orchestrated licensing agreements for celebrity-endorsed product lines resulting in a 15 percent increase in divisional revenue.
EDUCATION
Bachelor of Arts, Economics
Northwestern University
MBA, dual concentration in Marketing and Finance
University of Rochester
PERSONAL
Married with two young daughters. Enjoys family time, golf, gourmet cooking, big game fishing, travel and horse racing.
IN HIS OWN WORDS
“My background is unique in that I’ve been successful in a broad range of functional roles, including field sales, quantitative analysis, product management, brand development and general management. I have a record of rapid advancement -- once I come into an organization, it does not take long for me to be productive. I am looking for marketing management opportunities that capitalize on my extensive background in brand building, launching new products and growing my respective businesses, managing trade relations and team building.”
CPGJOBLIST APPRAISAL
“Ken has dedicated the bulk of his career to bringing new products to market and expanding his employers’ businesses. His specialties include product life-cycle management, consumer research, marketing communications, trade relations and team management. He is also adept at budget and forecast preparations. Ken is very bright and extremely personable.”
Posted 3/1/05 by CPGjoblist. Contact Michael Carrillo for a free referral to this candidate (626) 398-5381.
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